• dubyakay@lemmy.ca
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        10 hours ago

        “Quebecor looks to have strong momentum on customer acquisition, but we believe a more balanced approach in terms of price and quantity would be a better strategy for long-term shareholder value creation,” Mr. Yaghi said.

        He said that while the company picked up customers, revenues from its telecom operations fell by 2 per cent year-over-year, which showed that “relying on subscriber loading alone will not be enough” to boost financial results.

        How is this any different than the others? Except that their strategy was undercutting the others.

    • brax@sh.itjust.works
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      1 day ago

      If you can recall back to around 2010 or thereabouts, there were rumours of US telecom provider Verizon entering the Canadian market. The big three Canadian pieces of shit spent MILLIONS on advertisements crying about facetious bullshit that pretty much nobody believed. Verizon ended up noping out anyway, presumably because of how shit our infrastructure is.

      They could have spent that money to improve their service and be companies people actually want to deal with… But nah.