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The Economist is a bit late on the vtuber thing.
Can’t expect them to give a damn until it’s a hugely lucrative business, can we?
I mean, this is late even by that metric.
My guess would be it’s a mix of the, still pretty common, blindness towards Asian market (outside some specific industries) and a lot of focus on all the craziness happening around the world (doubly so since the regime change in the US).
I’m not exactly the target demographic of The Economist though so I might be completely wrong. Either way, the longer it takes for tech bros to try and jump into vtubbing on the corpo level the better.