They have $750M revenue, definitely they can spend tens of millions in advertising .

Edit: tried to also get some info how much money EBU (owner of Eurovision) does. Seems that they don’t make them public any more, which is bit sus. 2021 was last that I found and they made around $400M, and “other revenue” were I assume advertisement deals are was $50M.

MoroccanOil is main sponsor of Eurovision, and it is Israeli company.

It’s all about he money, babyy

Even when Finland was “neutral”, we always knew the enemy is in east, and if they were west, they were trying to flank.

Whole Finnish infrastructure is build on expectation of Russia again attacking us. Hopefully we won’t forget that, now that we are part of NATO, because it makes us less easy target.