That comparison is apples to oranges. (They’re both fruit, but they’re different types of fruit.)

Both socials and streaming show videos, but they’re different types of platforms.

With social media that has videos, the users create the content, not the platform. Aside from so called Community Guidelines, they don’t control what’s created or by who. And as long as there are Canadians on the platform creating content then Canadian content is being created anyway.

Whereas with streaming, the platform controls what content is on them since they either license it from other companies or they create it themselves. They spend money on all of the content on their platform, so they should be able to budget out some money for Canadian content just like they do for American-based content or any other culture/country’s content out there.

They can’t be compared simply on the basis of ‘they both show videos’.

Considering how popular Schitt’s Creek is among the people I know in America, Schitt’s Creek could also be another option, hehe.

For every $1B (CAD) of revenue FROM CANADIAN SUBSCRIBERS ONLY they currently are supposed to allocate $50M (CAD) - that’s that 5% that enkers shared from the article.

The revenue numbers I saw for 2024 had Canada and America lumped together as one region, and that was $17.17B (assuming USD here), overall revenue $39B (USD?). America always has higher revenue numbers than Canada so let’s say $5B (CAD) came from Canadians then they’d need to allocate $250M (CAD) to their content creation.

In 2024 Netflix spent $16B (USD?) on creating content…I’d say that $250M (CAD) is doable. Hell, $500M (CAD) is doable if Canadians contributed $10B (CAD) to their coffers. ($500M (CAD) is almost $360M (USD) at today’s exchange rate…)

I don’t know about Paramount or Apple’s numbers, but 5% of what CANADIANS give to any of them is more than doable.